Friday, September 5, 2008

Sway by Ori Brafman and Rom Brafman

Sway: The Irresistible Pull of Irrational Behavior by Ori Brafman and Rom Brafman

copyright = 2008
pages = 199

source = library

date completed = 09/04/08


This was a quite interesting book on how humans are swayed toward irrational behavior. It's really a very short introduction to the psychology though. Mostly it is contained of anecdotes that explain the concepts and the anecdotes lead into other ones to explain the first ones. It gets kind of confusing--but it's interesting. I would really have preferred to read something with a little more depth though. This is like a prologue for a psychology book.

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